BGaming announces an exciting new venture in the development of online slots, creating bespoke games branded and themed specifically for a casino operator. Join us as we discuss why this is a great move and look at three of their first custom slots.
While online slots are all fun and games for players the reality for casino game developers is that it is a fast-paced and highly volatile industry. To stay relevant and profitable game providers need to be creating libraries of appealing slot machines which feature clever themes, enticing payouts and innovative new features.
BGaming already stays abreast of major industry trends, they collaborated with the World Boxing Council to create the exciting WBC Ring of Riches slot, are early adopters of Bitcoin launching their cryptocurrency-powered Elvis Frog in Vegas slot, and the list of their achievements goes on.
Rather than rest on their laurels though, BGaming is now targeting a lucrative, exciting, and oddly underserved sector of the online gambling landscape – the creation of bespoke casino games.
The Future of Bespoke Gaming
BGaming is the embodiment of what it means to work smarter not harder. Rather than try to churn out high volumes of games that would strain their development teams they are focusing on delivering custom slots for casino operators.
Head of Business Development for BGaming, Alexandr Shavel, said:
“We adapt the slot for both the casino and its players. The process is very thorough, similar to tailoring a suit to order. But this approach has already shown its effectiveness. The basic slot for every title is a game that has well-thought-out math and is loved by many players. So, all the new products might repeat the success. We cooperate with major casinos that have placed branded games by BGaming in their catalogue. Now we aim to extend cooperation with casinos in this direction.”
BGaming understand that every operator in the online gambling industry faces the same challenging question daily: “How do I set myself apart from my competitors?”
There is only so much that can be done to make competitions, loyalty programs and welcome bonuses fun and interesting. Only so many ways to skin Valentine’s Day promotions or create an engaging experience to celebrate St Paddy’s Day.
However, by offering these operators the opportunity to order a custom online slot machine that players can only enjoy at their casino, they are able to set their offering apart from the noise and give the players something fresh and entertaining to enjoy.
Custom Gambling in Action
In May 2021 alone BGaming has managed to launch three custom slots with each slot having custom branding themed to the casino where it is available and a unique gameplay experience.
These three new custom branded games are:
While the basic math and features of each of the three slots listed above are the same the attention given to the music, design elements and reel actions make each of them a decidedly unique player experience.
Whether you are into retro pin-up girls, classic flamboyant fruit machines or prefer a no-nonsense minimalist slot experience BGaming have ensured that any one of these slots will meet that need.
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