Innovative Football Index Becomes Newest IBIA Partner

Football Index is now officially affiliated with the International Betting Integrity Association (IBIA). What this means is that the regulated platform where consumers can trade on the future success of football players allows the IBIA to review their standards and hold them to account.

Football Index launched back in 2015 and operates under licenses from the UK Gaming Commission and US-based Jersey Gambling Commission, both of which are renowned for their strict guidelines and policies. And now it is one of the latest to join the global body that aims to protect sports betting integrity and fight corruption as further proof of their commitment to a fair and secure gambling market.

 Future Growth & Strengthened Integrity

The IBIA CEO, Khalid Ali, said in a statement that they are delighted to welcome Football Index to IBIA saying:

“I am delighted to welcome Football Index to IBIA. The company’s operation may differ from traditional sportsbooks, but it is no less committed to maintaining the integrity of its product and the sporting events on which it is based.”

Ali continued saying that the company’s integrity ethos aligns with that of IBIA and that its membership is another example of the association's wide-ranging appeal and burgeoning roster of companies engaging with it worldwide.

Neil Kelly, BetIndex CEO, stated that maintaining the integrity of their business has always been and will always be paramount to Football Index.

“Our customers have come to expect a high level of product security which we are determined to continue delivering. As such, we are thrilled to join the IBIA.”

Partnering with the IBIA, given the association has received wide recognition for being the preeminent global sports betting integrity body, was an easy decision as their reputation makes them an ideal partner for Football Index who strive to place integrity at the heart of their business.

Who is the IBIA?

The IBIA are a leading global voice for integrity in the licensed betting industry. The IBIA is an association run by operators for operators with the goal to protect members from corruption through collective action.

Their monitoring and alert platform is known to be highly effective in detecting and reporting suspicious activity on all members’ betting markets. Making it a top of the range anti-corruption tool.

The IBIA represents the sector at high-level policy discussion forms which includes the IOC, Council of Europe, UN and European Commission. Quarterly reports are published publicly covering all integrity alerts reported via the monitoring and alert platform. Furthermore, the association has created longstanding information-sharing partnerships with leading sports and gambling regulation to utilises data while simultaneously prosecute corruption.

 A Fresh Take on Sports Betting and Trading

Investors have always focused on traditional stocks to invest in but many investors are now starting to shift their focus to the online iGaming industry.

What Football Index has done is breach the gap between stock investments and sports betting in a user-friendly way. The platform allowers punters to stake their lot on the potential of a player rather than the outcome of a single game or even tournament.

Their website says:

“We wanted to provide a way of Trading in something that you know and love. The regular stock market can seem intimidating and inaccessible. Football Index replicates the way the market works, but allows you to trade a commodity you understand - football.”

As online gambling becomes a more mainstream business we can expect more of these innovative and disruptive products to make an appearance. In this regard, Football Index considers their product a “betting rebellion” where your knowledge as a fan has the potential to be converted into profits.