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Unibet Partners With NFL Steelers for Branded Live Casino Game
By Shane Addinall Nov 04, 2021 IndustryKindred’s sportsbook, Unibet, announced the release of their new Steelers branded live casino game. In partnership with the Pittsburgh NFL team and Evolution Gaming, the sportsbook now offers Pennsylvania punters a live streaming Blackjack experience.With the American Football season in full swing, Pittsburgh Steelers fans will be thrilled to know they can enjoy even more branded entertainment from Unibet. Kindred launched their interactive, real-time Steelers-branded Blackjack at the end of October for Pennsylvania players.
In August, Unibet, Kindred’s sportsbook brand announced their partnership with the Steelers and mentioned a game collaboration that they were working on. Devout followers of the Black and Gold can now enjoy a live-streamed casino experience brought to them by Evolution studios.
As one of the most renowned live gaming platforms, Evolution will provide unparalleled real-time gaming from their dedicated studios.
Exclusively Pennsylvania
Unibet presents the branded online casino content exclusively to players within the Pennsylvania district and the Steeler Nation will love the world-class gaming experience. The live-dealer Blackjack game allows players to interact through a streamed internet video feed. Manuel Stan, SVP Kindred US, commented on the new release:
“We are excited to expand our partnership with the Pittsburgh Steelers through the new live dealer blackjack game. Our Pennsylvania customers are highly engaged with both our casino and sportsbook products and deserve a best-in-class experience. Through this game, we’re able to provide them with a new, interactive way to play with Unibet.”
While you wait for the weekend plays to come around, grab your pompoms and face paint, and play the popular card game of 21 in support of the Men of Steel. Pennsylvania punters can access the game via Unibet’s PA website and the Evolution software makes it possible to play on iOS and Android mobile devices.
Unibet Steeler Perks
Since the partnership announcement in August, Unibet has spoiled Pittsburgh Steeler fans with perks like access to the Unibet Tailgate Zone at home games. Here, supporters of the 6 time SuperBowl champions have a VIP space just outside the Heinz Field Stadium and have the opportunity to engage with Steelers Legends.
In an announcement about the sponsorship, Manual Stan said:
“We are excited to partner up with one of the most beloved professional sports franchises. With a great history and bright future ahead, the Steelers have incredibly passionate and engaged fans. This is an exciting step in Western Pennsylvania for us. With this partnership, we will continue to grow our share of voice in Pennsylvania, strengthen our connection to local fans and support future launches in neighbouring States.”
Another branded initiative by Unibet is the Steelers Mount Rushmore Sweepstake, where fans can win football jerseys with the autographs of their favourite players, and a seat at the Steelers Hall of Honour event.
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