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Table Game Cabinets Make Billions Mimicking Online Casino Games
By Shane Addinall Nov 06, 2022 TechnologyImitation is the best form of flattery and a multi-billion dollar bailout for land-based gambling venues.Live dealer casino games are one of the most successful new gambling segments to emerge in the online casino space over the past decade. These games allowed table game players to add a social element to their game nights. The addition of high-quality streaming, professional croupiers and multiplayer chat options has taken it from a niche market to an industry driver.
How The Tables Have Turned
It is undeniable that online casinos have had a significant impact on the profitability of the land-based gambling market. To make matters worse for brick-and-mortar operators, the lockdowns encouraged hesitant punters to give it a try, as was shown by the marked increase in new player accounts and revenue increases globally.
The broader market discovered what online players had known all along; online gambling is objectively better. The overall game selection is more comprehensive, casinos offer incredible welcome bonuses and promotions, and you can visit your favourite venue 24/7 all year round from the comfort of your living room.
The addition of being able to play while you travel on any mobile device and the inclusion of a social element thanks to live dealer games makes it a near-perfect gambling experience.
Old Dogs Can Learn New Tricks
The traditional gambling market has a long history of resistance and thrived thanks to its tenacity and willpower to succeed. To stay “hip” and “with it”, the land-based gambling innovators are looking to the electronic table games (ETG) market to buoy their bottom line.
These EGT titles are essentially digital gaming machines, not unlike slot machines and video poker machines but catering for blackjack, Baccarat, and roulette. These digital gaming cabinets allow gambling-friendly venues such as casinos, restaurants, bars, and arcades to offer high-quality gambling quickly and cheaply.
In-person players enjoy multiple variations of their favourite casino games. At the same time, the venues cut operating costs by not having to pay for professional dealers, card decks, table clothes, chips, and other expensive items.
Money Talks Everything Else Walks
Adding EGTs to the brick-and-mortar space has been a boon for thousands of people employed by these gaming venues. According to market research company Technavio, the EGT market will grow by $1 billion by 2026, with an estimated compound annual growth rate (CAGR) of 7.42%.
Verified Market Research has taken a longer-term view of the EGT space and used its predictive models to generate revenue values till 2028. Their report shows a slightly softer growth curve with a CAGR of 7.09. However, they estimate that by 2028 the market will be worth an incredible $3.3 billion.
The overarching gambling industry is not a zero-sum where online fails if land-based gains success and vice versa. While there is a revenue flow, the reality is that there will always be patrons who prefer one over the other or who play at both, ensuring both sides of the industry have a bright future.
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