Atari has forged forward with their vision to reach the blockchain gaming world with their all-new Atari Token by partnering with one of the leading names in Esport shopping, betting, and gaming – Unikrn.
Atari’s rise to reclaim the fame of former years is accompanied by more exciting news of late, as the iconic video gaming brand puts pen to paper on a deal that will see their games and Atari Token virtual currency adopted by Unikrn’s globally renowned gaming platform.
The gaming giant announced earlier this year that it would be releasing its new cryptocurrency within the next few months. This added feature would enhance the digital environment envisioned by Atari, taking them into the realms of the decentralised markets. A partnership with Unikrn, however, places them and their new crypto coin at the hub of competitive gaming, and Esport wagering; an agreement that promises to accelerate the adoption of Atari Token by gamers on a global scale.
The CEO of Atari, Fred Chesnais, showed pleasure in the new partnership and had this to say:
“Today we have forged another essential partnership to support Atari’s journey into cryptocurrency and blockchain-based entertainment experiences. Unikrn’s thriving ecosystem will provide Atari Token holders with significant additional utility and value, while the addition of Atari’s classic arcade brands to that ecosystem will offer extensive familiar-yet-new gaming content to Unikrn’s community.”
This new relationship will see gamers gain access to Atari’s iconic catalogue of over 200 games, including world-renowned favourites like Pong, Asteroids, Centipede, Missile Command, and RollerCoaster Tycoon. Atari will become part of the betting environment offered by Unikrn and its Atari Token will be given trading power in the extensive online shop offered by the platform.
✓Unikrn: The Obvious Choice
Given Atari’s mission and mandate for the future in the decentralised digital arena, this alignment with Unikrn is the natural choice to get the job done. The latter brand was named the Esports Bookmaker of the Year in 2019 by EGR. They combine the best of gaming, betting, and shopping with digital currency alternatives so that players and fans alike can make the most of Esports adventure.
Not only can gamers earn while they play, but they can place bets on themselves via Unikrn Umode. Fans can bet on game outcomes in the Esport arena and enjoy tournaments with a little added incentive to support their favourite gamers. While the exact utility offered in the way of the Atari brand will be clearer once it launched on the platform, it promises to provide an interactive experience for all its loyal fans.
Unikrn has managed to gain traction by incorporating the betting industry and the video gaming market together, to offer a new type of casino entertainment that dwells in the space between traditional casino gaming and sports betting.
The professional video gaming market has grown immensely over the past decade, demanding increased exposure and providing the perfect platform to grow into its own niche sports industry.
Atari seems to have recognised where the future of gaming lies and have decided to invest accordingly.
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