Nothing is more encouraging for the online gambling industry than a software aggregator with a data-driven approach to developing new products and solutions. SoftSwiss is one of the leaders in this thinking, having released several player-centric products like their Cash Cancellation Feature.

Their latest announcement is a major win for fans of progressive jackpot prizes, but who, because of mainly playing crash and live dealer games, received few promotional offers that fully met their needs.

Opening Access to Jackpot Campaigns

SOFTSWISS-powered casinos can now feature jackpot draws on live dealer games and crash titles. The company made this key feature possible by ensuring parity between its Game Aggregator and Jackpot Aggregator.

Tatyana Kaminskaya, Head of SOFTSWISS Game Aggregator, said:

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“Live games have a loyal fan base, while crash games are gaining traction, especially in emerging markets and among younger audiences. Why not offer them the same exciting opportunities to win big, just like players of more widely established slots?”

Angelina Stasiuk, Head of Business Line at SOFTSWISS Jackpot Aggregator, added:

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“We are excited about how the SOFTSWISS Jackpot Aggregator is expanding its reach, and we are confident that even more players will join this thrilling jackpot experience.”

Adding jackpot prize pools and prize-rich campaigns to crash and live dealer games will greatly benefit players from emerging markets. According to SOFTSWISS’s research, crash games account for nearly 4% of all gambling in Latin America.

They also highlighted the fact that the crash game vertical is one of the fastest-growing game categories in South Africa, a region which is slowly warming to greater licensed casino expansion.

Enhanced Tournament Game Selection

2024 is proving to be the year where SOFTSWISS continues to surprise and delight both online casino operators and their players by using the data they collect to make meaningful changes and upgrades to their products.

As fantastic as it is that live dealer and crash gaming fans can now be treated to jackpot campaigns, this is not the first time that SOFTSWISS has enhanced their online gambling experience this year. They recently added both of these game categories to their Tournament Tool, allowing for incredibly engaging promotions.

Last month, we also saw the company buff the Tournament Tool with the addition of non-monetary prizes. This allows the various casinos to add value that resonates with their unique player bases and stand out from their competitors.