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Hot New Who Wants To Be A Millionaire Video Lotto Launches At ICE London 2020
By Shane Addinall Feb 03, 2020 IndustryFans of Who Wants To Be A Millionaire and lotto-style games rejoice, G.Games will be launching their industry-first video lotto game at ICE London tomorrow. Plus, there will be two additional casual games under the same brand alongside it.As advertised ICE London 2020 is gearing up to deliver some fantastic new games and interesting advancements for the industry as a whole. The newly formed G Games, created by the merger of Gluck and Gamevy in 2019, has announced that they will be showcasing not only a new game but a new game that is the progenitor of an entirely new gambling vertical.
All Hail Video Lotto
Innovating new and exciting gambling games, let alone an entirely new online vertical, is not an easy task. Most forms of games have some form of gambling variant, be it for free or for real money, available to fans somewhere online.
G will be unveiling their hot new concept at their stand during ICE London 2020. What we know is that it is a video lottery game. The game will reside on its own tab where players can visit the officially branded Who Wants to be a Millionaire video lottery and participate in enter daily or weekly draws.
There is also the option to boost the lottery jackpot to as much as £1 Million, while there will also be smaller prizes up for grabs including smaller cash prize, free scratchcards and even Free Spins.
Broad Base Appeal
Not only are G hoping to capitalise on the branding of a beloved franchise and the hype around an entirely new gaming type, but they are also producing a full suite of games to support the Who Wants To Be A Millionaire video lottery.
The game suite will include the free-to-play lotto game; as well as a single player bingo variant and a newly minted online scratch card.
The intention of these new branded games is to appeal to more casual gamblers and fans of the television game-show in the hopes of introducing them to a new, more approachable, form of gambling entertainment.
See For Yourself At ICE
If you’re able to get to ICE London pop in at the G stand to see the game in action first-hand and try your luck at the live quizzes that will be hosted by Who wants to be a Millionaire quiz-master Paul Metcalfe.
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